African Nova Scotian Music Association

### Context Profile for African Nova Scotian Music Association (ANSMA)

#### 1. Organization Mission & Cause
The African Nova Scotian Music Association (ANSMA) is dedicated to celebrating and promoting the rich musical heritage of the African Nova Scotian community. Their mission focuses on providing opportunities for artists and musicians within the community, fostering cultural expression, and advocating for the recognition of Black excellence in the music industry. The organization aims to empower local musicians through education, resources, and networking opportunities.

#### 2. Type of Activities
ANSMA engages in a variety of activities, including:
- **Membership Programs**: Offering benefits to members that support the music community.
- **Annual Awards**: Celebrating achievements in the African Nova Scotian music scene through events like the ANSMA Awards.
- **Community Events**: Hosting concerts, workshops, and showcases that highlight local talent and cultural heritage.
- **Fundraising Campaigns**: Initiatives aimed at raising funds to support their programs and community outreach.

#### 3. Tone of Voice
The tone of voice used by ANSMA is:
- **Friendly and Inclusive**: The language is welcoming, aiming to engage community members and supporters.
- **Inspirational**: Content often highlights achievements and the importance of cultural heritage, motivating involvement and support.
- **Professional**: While maintaining a friendly tone, the organization communicates with professionalism, particularly in formal announcements and campaigns.

#### 4. Emoji Usage
The analysis of the website and recent communications indicates that ANSMA does **not frequently use emojis** in their content. Their communication style leans towards a more formal and professional presentation, focusing on clear and impactful messaging without the addition of emojis.

#### 5. Key Facts
- **Founding Information**: Specific founding details are not explicitly mentioned on the website, but the organization has been active in promoting African Nova Scotian music for several years.
- **Scale**: ANSMA has conducted 36 email campaigns and has two forms for membership and donations.
- **Impact Metrics**: The organization emphasizes its role in celebrating Black excellence and providing opportunities, though specific metrics (like the number of members or events held) are not detailed on the website.
- **Volunteer Information**: There is no specific information available regarding volunteer opportunities on the website.

#### 6. Writing Guidelines
Based on the existing content patterns observed:
- **Use Clear and Concise Language**: Ensure that messaging is straightforward and easy to understand.
- **Incorporate Community-Focused Messaging**: Highlight the importance of community involvement and the impact of contributions.
- **Maintain a Friendly and Inspirational Tone**: Engage readers with positive language that encourages participation and support.
- **Avoid Emoji Usage**: Stick to a professional format without the use of emojis to maintain the organization's tone.

This context profile serves as a foundational guide for creating tailored content that aligns with the mission, values, and communication style of the African Nova Scotian Music Association.

Membership

Specifically for individuals under the age of 19.

Youth Membership (Under 19)

By becoming a member, you’re not only allowing us to continue celebrating Black excellence and providing music industry opportunities to Nova Scotians in the community but your membership also includes the following benefits below.  Membership Fee: $35CAD

Dear <span contenteditable="false" data-custom-variable="{{firstname}}" fr-original-class="fr-deletable styled-tag-chip " fr-original-style style="background-color:rgb(248, 248, 255);border:1px solid rgb(191, 191, 255);border-radius:4px;color:rgb(42, 42, 196);padding:1px 8px;font-size:11px;display:inline-block;margin:0px;overflow-wrap:anywhere;user-select:none;box-sizing:inherit">First name , We are delighted to welcome you to the African Nova Scotian Music Association (ANSMA) community! Enclosed, please find your ANSMA membership card along with your exclusive discount code for Music Nova Scotia. As a valued member, you play a vital role in supporting our mission to celebrate, promote, and support African Nova Scotian musicians, industry professionals, and their contributions to the music industry. We are thrilled to have you with us and look forward to sharing many inspiring experiences together. Membership Benefits:<ul><li style="list-style-type:disc;font-size:10pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;box-sizing:inherit">Eligibility for ANSMA Awards and Recognition: As a member, you are eligible to be nominated for our prestigious awards, highlighting your contributions and achievements in the music industry.</li><li style="list-style-type:disc;font-size:10pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;box-sizing:inherit">Resource & Equipment Access: Being a member gives you access to industry resources and equipment such as professional studio, rehearsal space, workspace, and more.</li><li style="list-style-type:disc;font-size:10pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;box-sizing:inherit">Performance Opportunities: Being a member allows you to be considered for exclusive performance opportunities such as Black Vibes (MNS/ECMA) Canada Day Concert, Freedom Festival (Natal Day), Lift Every Voice, ANSMA Awards and more.</li><li style="list-style-type:disc;font-size:10pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;box-sizing:inherit">Program & Funding Access: Being a member allows you to receive FREE entry to ANSMA Programs and exclusive access to apply for funding opportunities.</li><li style="list-style-type:disc;font-size:10pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;box-sizing:inherit">Music Nova Scotia Membership: ANSMA members get FREE Music Nova Scotia Membership. Please use the code ANSMA100P for your MNS membership (Please send an email to <a href="mailto:shevy@musicnovascotia.ca" style="text-decoration-color:initial;user-select:auto;box-sizing:inherit">shevy@musicnovascotia.ca</a> if you run into any issues when signing up for your MNS membership)</li><li style="list-style-type:disc;font-size:10pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;box-sizing:inherit">Networking Opportunities with Industry Professionals: Connect with fellow musicians, producers, and other professionals at our events and through our networks.</li><li style="list-style-type:disc;font-size:10pt;font-family:Arial, sans-serif;color:rgb(0, 0, 0);background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;box-sizing:inherit">Promotion Through ANSMA Platforms: Gain visibility through our website, social media channels, and events, reaching a broader audience. Becoming a member gives you access to be featured in our member directory.</li></ul> We deeply value your membership and the vibrant energy you bring to ANSMA. Your involvement helps us continue our work to uplift and empower African Nova Scotian musicians. Should you have any questions or need further assistance, please do not hesitate to reach out to us at info@ansma.ca. We are here to support you and ensure you make the most of your membership. Thank you once again for being a part of the ANSMA family. We look forward to seeing you at our upcoming events and workshops. Invitation To Join ANSMA DirectoryWe are excited to invite you to join the African Nova Scotian Music Association (ANSMA) Directory! This platform connects artists and industry professionals across Nova Scotia, offering increased visibility and networking opportunities within the music community.To have your information featured in the directory, please provide the following details:<ul><li style="list-style-type:disc;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">Full Name/Professional Name</li><li style="list-style-type:disc;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">Contact Information (email, phone number, and/or website)</li><li style="list-style-type:disc;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">Bio or Professional Summary<ul><li style="list-style-type:circle;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">Highlight skills, achievements, and notable contributions to the music industry.</li></ul></li><li style="list-style-type:disc;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">Professional Title/Role (e.g., artist, producer, manager, etc.)</li><li style="list-style-type:disc;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">Genres or Areas of Expertise</li><li style="list-style-type:disc;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">Social Media Links (if applicable)</li><li style="list-style-type:disc;font-size:11pt;font-family:'Gill Sans',sans-serif;color:#000000;background-color:transparent;font-weight:400;font-style:normal;font-variant:normal;text-decoration:none;vertical-align:baseline;white-space:pre;margin-left:11pt">High-Quality Headshot Image</li></ul>How to SubmitPlease email your information to blessing@ansma.ca, clearly indicating that it is for inclusion in our online directory.The directory is a vital resource for showcasing talent, connecting with collaborators, and strengthening the African Nova Scotian music industry. We encourage all ANSMA members to take advantage of this opportunity.If you have any questions or need further assistance, please don’t hesitate to reach out.Kindest regards,The ANSMA Family Instagram/Facebook/YouTube/TikTok: @TheAnsma The African Nova Scotian Music Association’s mission is to develop, promote and celebrate African Nova Scotians in the music industry by providing programs, services, resources and opportunities. www.theansma.com

By becoming a member, you’re not only allowing us to continue celebrating Black excellence and providing music industry opportunities to Nova Scotians in the community but your membership also includes the following benefits below.  Membership Fee: $35CAD

African Nova Scotian Music Association

African Nova Scotian Music Association Memberships

Membership

$35

Youth Membership (Under 19)

Free

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